mySHOEFITTER is a scientifically based, biometric foot measurement technology for mobile devices. With this application, customers of online stores can measure their feet themselves with millimetre precision in order to determine the exact fitting shoe size for online purchases.
mySHOEFITTER will revolutionize the global shoe market with its state-of-the-art, unique and disruptive foot measurement technology.
Be a partner on our journey.
One of the biggest problems in the shoe industry are rising return costs. Especially in the online ordering process, where people are not able to try on different sizes and styles in real-time, returning non-fitting shoes have become a common way. Increasing processing costs and a higher burden for the environment, combined with a non-ideal user experience lead to frustration on both sides - the clients as well as the merchants. mySHOEFITTER's solution contributes significantly to solve this problem.
60% of all people wear
the wrong shoe size
50% return quote
about 50 % of clothes
and shoe orders are returned to merchants
wrong shoe size
75% of online shoe returns are caused by non-fitting shoes
rising return cost
annual global number of shoe returns: around 8,6 billion - which sum up to billions of EUR
wearing it wrong
Win-win for all parties
Online shops profit from increasing conversion rates and reducing return quotes. Their brand/image is improving by a positive contribution to the environment. Customers find the right shoe size in a digital, fast and precise way which consequently increases the customer experience, satisfaction and loyalty. mySHOEFITTER helps the industry not only with their easy-to-implement application but also with their outstanding data technology by matching the measured foot sizes with the proper shoes.
Reduced return costs
Improved conversion rate
Higher customer satisfaction
Ordered shoes will fit 100%
No more returns due to
wrong shoe size
Online experience like in a real store
500g less CO2 per
Less packaging & garbage
Less pollution due to less traffic
Investing in R&D - expanding measurement on other body parts
Collection, analysis and evaluation of foot and
mySHOEFITTER application steps:
1. open our Application
2. take only 1 picture of your foot
3. the magic happens - our application measures your feet accurately - just in a few seconds
4. correct shoe size appears
5. return to shop
6. size automatically applies - add to cart - finish order
Meet the team
Prof. Dr. Ralf Beck
Dr. Guido Wendt
made in Germany
We are headquartered in Hamm
- Northrhine-Westphalia, Germany.
together with Fraunhofer
Our technology is developed in conjunction with our technology partner, the Fraunhofer Institute for Applied Information Technology FIT, which is conducting R&D on user-friendly smart solutions that blend seamlessly in business processes and which in general is known for independent scientific expertise and tailor-made solutions.